OM System launches M.Zuiko 90mm F3.5 Macro PRO Lens with up to 2x magnification

OM System, formerly known as Olympus, has launched its M.Zuiko ED 90mm F3.5 Macro IS PRO Lens in the US. This lens is now available for pre-order on Amazon US and other retailers with a pre-order launch price of $1,499.99. The official release date for this lens is March 9, 2023.

Key Features and Specs

  • 90mm focal length ( 35mm Equivalent focal range of 180mm )
  • F3.5 maximum aperture
  • F22 minimum aperture
  • 7 aperture blades ( circular )
  • 18 elements / 13 groups lens construction
  • 2x SED lens elements, 4x ED lens elements, 1x HR elements, 1x Super HR elements
  • Up to 6 EV steps Image stabilisation (Lens IS)
  • MC-14 and MC-20 convertor support
  • 62mm filter diameter
  • weighs 453g (without Lens Cap, Lens Rear Cap and Lens Hood)

The M.Zuiko ED 90mm F3.5 Macro IS PRO Lens is a macro lens with a 90mm focal length, equivalent to a 35mm focal range of 180mm. It has a maximum aperture of F3.5 and a minimum aperture of F22, with 7 circular aperture blades. This lens is constructed with 18 elements and 13 groups, including 2x SED lens elements, 4x ED lens elements, 1x HR element, and 1x Super HR element.

One of the key features of the M.Zuiko ED 90mm F3.5 Macro IS PRO Lens is its Image Stabilisation (Lens IS) which can provide up to 6 EV steps. This lens is compatible with the MC-14 and MC-20 convertors. The filter diameter of this lens is 62mm and it weighs 453g ( without the lens cap, lens rear cap, and lens hood ).

Sony FE 20–70mm F4 G sel2070g lens up for pre-order on Amazon US

Sony FE 20–70mm F4 G ( sel2070g ) is the new standard zoom lens launched under the G Series lineup. The launch price in the US for this lens is $1,099.99. You can now pre-order it online from and other retailers. According to the listing, it item will be released on March 3, 2023.

While many standard zoom lenses go from 24mm to 70mm, the sel2070g lens offers a wider focal length of 20mm. It has two AA elements and three ED glass elements offering great optical performance. For faster and silent auto-focus, it is equipped with two XD Linear Motors.

Sony has equipped this lens with customizable focus hold buttons and has independent rings for focus, zoom, and aperture making it a versatile lens for both photography and videography.

The minimum focus distance at the wide end is 0.30 m. At the tele end, it is 0.25 m. The max magnification ratio this lens offers is 0.39x. It takes 72mm filters and weighs 488 g (17.3 oz).

Sony FE 20–70mm F4 G sel2070g is a full-frame lens. On an APS-C body like Sony A6000, it offers a focal length of 30–105mm.

The minimum aperture this lens supports is F22. It has a 9-bladed circular aperture.

In the box, you get an ALC-SH174 lens hood, an ALC-F72S lens front cap, ALC-R1EM lens rear cap and a Soft case

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Panasonic LUMIX ZS80D 4K Digital Camera up for Pre-order on Amazon

Point and Shoot Cameras are dead? Pansonic doesn’t think so. They have just unveiled a new Lumix camera – LUMIX ZS80D – with a 1/2.3-inch Sensor equipped with a 30X Leica DC Vario-Elmar Lens. The price in the US starts at $397.99, and is available in two color options – Silver and Black. Check out the Amazon product page here ( affiliate link ).

Specs Highlights

  • 20.3 Megapixels
  • 1/2.3″ sensor
  • F3.3 ( Wide end ) – F6.4 ( Tele end ) max aperture
  • 24 – 720mm in 35mm equiv. terms in 4:3
  • 35 – 1050mm in 35mm equiv. focal length. in 4K Photo and Recording mode.
  • RAW + Jpeg Images
  • 30x optical zoom
  • 60x intelligent zoom
  • 12 elements in 9 groups lens construction
  • 7.2V, 1025mAh, 7.4 Wh battery
  • 5-Axis HYBRID O.I.S. + image stabilization
  • AF / AF Macro / Macro Zoom focus modes
  • MP4 4K 3840×2160 @ 30P / 25P 100Mbps recording,
  • MP4 Full HD 60p recording
  • AVCHD FHD 1920×1080 recording

Panasonic LUMIX ZS80D features a 20.3 Megapixels 1/2.3″ sensor with a max aperture of F3.3 ( Wide end ) – F6.4 ( Tele end ). The lowest aperture it supports is F8.0. It has a 4.3 – 129mm focal length which is 24 – 720mm in 35mm equiv. terms in 4:3. In the 4K photo recording and 4K recording modes, it offers a 35 – 1050mm in 35mm equiv. focal length.

Panasonic LUMIX ZS80D has a 30x Optical zoom and 60x intelligent zoom. The LEICA DC VARIO-ELMAR lens on this 2022 point-and-shoot camera is made with 12 elements in 9 groups. For image stabilization, it has 5-Axis HYBRID O.I.S. +.

Panasonic LUMIX ZS80D supports shooting in both Jpeg and RAW modes. In the Photo mode, the shutter speed supported is 4 – 1/2,000 sec while when a mechanical shutter is used. In the Electronics shutter mode, it supports 1 – 1/16,000 sec. There is also an Artistic Nightscape that can shoot up to 30 sec.

It supports MP4 4K recording in 30p and 25p ( 100Mbps ). The 60p option @ 28Mbps is available in Full HD 1080P recording only. AVCHD recording is also supported, however it is only available in Full HD recording.

Panasonic has powered the LUMIX ZS80D 4K Digital Camera with a 1025mAh, 7.4 Wh battery. On a full battery, it can shoot up to 380 images (rear monitor), 250 images (LVF), and 340 images (LVF eco30fps setting).

Nikon launches NIKKOR Z 40mm f/2 SE lens along with Z fc Special Edition Black Camera

Nikon has launched a new camera and a new lens with some retro vintage look and feel painted all over. The new NIKKOR Z 40mm f/2 SE is a compact lens and in Nikon’s own words, a new special edition lens with a heritage design that takes inspiration from the era of iconic manual NIKKOR lenses. Its design mimics the look of the lenses once used on Nikon’s classic FM cameras. Nikon is also launching a Special Edition Black Retro-Inspired Nikon Z fc Mirrorless Camera.

NIKKOR Z 40mm f/2 (SE) costs $309.95 and is now available to pre-order in the US online via Amazon ( ). This item will be released on January 31, 2023. Nikon Z fc Special Edition Black with NIKKOR Z DX 16-50mm f/3.5-6.3 VR Kit lens will be sold for $1199.95 in the US. This camera is also available to purchase in Amber Brown, White, Natural Gray, Sand Beige, Coral Pink and Mint Green color options.

From the manufacturer
A full-frame standard prime, the NIKKOR Z 40mm f/2 (SE) works—and looks—great on any Z series camera. On full-frame/FX format cameras like Z 6II and Z 5, it covers the sweet spot between 35mm and 50mm. On APS-C size/DX format cameras like Z fc, Z 50 and Z 30, it delivers a 60mm* field of view.

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NIKKOR Z 40mm f/2 (SE) Lens Specs and Features

  • Lens type: Prime
  • Mount type: Nikon Z Mount
  • Focal Length: 40mm
  • Maximum Aperture: F2.0
  • Minimum Aperture: F16
  • Maximum Reproduction Ratio: 0.17x
  • Lens construction: 6 Elements in 4 Groups
  • Aspherical Elements: 2
  • Diaphragm Blades: 9 ( Rounded aperture )
  • Autofocus motor: STM (stepping motor)
  • Focusing type: Internal Focusing
  • Minimum focus distance: 0.96 ft. ( 0.29m) from focal plane
  • Filter Size: 52mm
  • Lens weight: 6 oz. (170 g) Based on CIPA guidelines

Product Images ( Source: Nikon US )